Interview: Aled Haydn Jones on keeping radio relevant for Gen Z listeners

BBC Radio 1 boss Aled Haydn Jones has been talking about keeping radio relevant for Gen Z in a session at Radiodays North America.

He proved a popular draw with his presentation, which highlighted the audience needs of a generation that is used to having content customised for them while remembering that a significant section of the Radio 1 audience is older but enjoys the ‘feeling young’ factor.

After the presentation, Aled talked to Dom Chambers for RadioToday in a wide-ranging conversation that highlighted the ‘Take Over’ scheme which gives presenting opportunities for emerging audio talent from the target audience.